No matter what kind of business model or digital marketing strategy you are creating, you need to be able to track your campaigns effectively. There are many kinds of tracking tools that you can use from Google Analytics, third party shopping carts, in-network tools, to apps that you can run on your server, ClickMagick has become a popular alternative to these solutions for various reasons.
What Is ClickMagick?
ClickMagick is a third-party tracking app that helps you track and optimize your advertising and marketing campaigns. What makes this app unique is the fact that you can use it in many different ways. For example, you can use it for multiple advertising platforms (Google Ads, Facebook Ads, Pinterest, etc.), affiliate pages you have no control over, retargeting campaigns simply by using your link, and more. Its extensive list of features makes it a stronger choice compared to the other tracking options. This ClickMagick review will take a deep look into what the app offers to digital marketers and online business owners so that you can decide on whether or not it is right for you.
What are the Key Features and Benefits of ClickMagick?
ClickMagick has the standard features that you would expect from a tracking tool. These features include link cloaking, sub ID tracking structure, custom tracking domains, Facebook and Google Analytics compatibility, and data import/export features. But that is not what makes ClickMagick such a standout tracking tool. Here are some of the key features and benefits of the tool that make it so unique:
1. Click Rotators
Are you trying to figure out what kind of offer works best for your marketing campaign? Using ClickMagick’s click rotator will distribute traffic to multiple URLs in the manner you want it to be distributed. This feature can be very helpful for testing offer pages, physical products, as well as affiliate offers.
2. Sales Funnel Tracking
One of the hardest things to do is to track sales funnels. ClickMagick has a Funnel Builder Tool that helps you map out every point in your funnel so that you can make sense of your campaign. It is designed so that even elaborate funnels can be tracked and understood. This feature allows you to easily optimize your sales funnel even if you have very little experience with funnels.
3. Built-in Split-Testing
Trying to manage a split-testing tool with a tracking tool can become a headache. Fortunately, ClickMagick has a built-in split testing tool so that everything can be done under one platform. What’s more, the testing is done using a proprietary algorithm to provide statistically valid results.
4. Easy Retargeting Feature
The retargeting tool in ClickMagick will prove to be valuable if you are running campaigns in Google Ads and Facebook Ads. It automatically adds a retargeting pixel to your tracking link even if you don’t own the website. This feature makes it valuable for affiliate marketers as well as business owners.
5. Geotargeting and Device Targeting
One of the best ways to personalize your offers is to dynamically send visitors to a page that’s unique to their location. ClickMagick allows you to do this targeting and even send visitors to pages based on the device they are using (smartphone, tablet, or desktop).
It is like a Swiss Army Knife for Affiliate Marketers.
In addition to these core features, there is a suite of tools that help affiliate marketers get more out of their campaigns. Here is a quick list:
- A content locking feature that forces users to take some kind of action for unlocking your content.
- A notification bar feature that displays custom messages with your link.
- A countdown timer to help you add scarcity to your offer and improve conversions.
- A pop-up feature that allows you to display five types of pop-ups so that you can build your email list.
- A word of caution that putting pop-ups and notification on external pages can be considered spammy and misleading, so I would advise against using these features unless you are sure that your audience will not frown upon these practices.
How ClickMagick Protects Your Budget and Profits
Advertising online can be expensive. Click costs are going up on a regular basis, and it is getting harder to build profitable campaigns. What is great about ClickMagick is the fact that it has a set of tools to help you protect your advertising budget and profit margins.
1. Traffic Quality Monitoring
Trying out a new advertising campaign? This tool will monitor the quality of your traffic based on many different factors. You will quickly figure out whether or not the traffic you are paying for is valuable or worthless.
2. Link Uptime Monitoring
You can lose a lot of money on your ad campaign by sending your traffic to a destination URL that is down. To protect you from these situations, ClickMagick has a 24/7 link uptime monitoring feature.
3. Fast Loading and Reliability
Tracking tools that are built poorly or set up on slow servers can result in lost profits. The creator of ClickMagick understands this issue and has built the tool to load quickly and make sure it is run on the cloud.
4. Super Fast Support
Nothing is worse than waiting a whole day to get help with your tracking platform. ClickMagick’s support team guarantees a reply back in four hours.
What You Can’t Do with ClickMagick
With that said, there are still limitations to be aware of. ClickMagick does not work for traffic networks for PPV and click-exchanges. The reason is that there are a lot of fraudulent clicks and spam on those networks. The company does not want to deal with these traffic sources. I think it is because these networks consume too many resources.
Who Is ClickMagick For?
After using ClickMagick for around two months, I have to say it is the best tracking tool on the market. It doesn’t matter what kind of business you’re operating or digital marketing strategy you are executing. You will get huge value from the tracking platform. Just to clarify, here’s who it can help.
- It seems to be the affiliate marketer’s dream with all the advanced features that come with it.
- It works whether you are selling services online or digital products.
- It is great for eCommerce business owners that are advertising on pay per click networks.
- It is even helpful for tracking the effectiveness of content marketing campaigns and social media activity.
Another big point that made me fall in love with the service is the pricing model. The starter plan starts at $27 a month, the starter plan is bumped up to $67 a month, and the pro plan is $97 a plan. All plans come with every feature. The only difference between them is the number of clicks it will track, the data retention period, and the number of custom tracking domains.
To sum up, I highly recommend ClickMagick. It’s incredibly versatile, full of advanced features, easy to use, and reliable. It is really a better alternative than most of the tracking tools out there. Even the best tracking tools can’t compete with ClickMagick’s feature-rich and optimized platform.